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Digital Marketing Accelerated Training  (EQDM301)

Time: 9AM - 4PM Eastern Time (ET)
Duration: 5 Days

Description:

This Online 5-day course gives new and experienced Digital Marketers a very thorough learning experience. Participants will acquire Digital Marketing skills, insights, and experience to dive into this fast-paced industry to produce distinguishable marketing campaigns. A Digital Marketing dialect and lexicon will also be acquired enabling participants to return to the real world and speak with authority about the strategic digital campaigns they are creating.

Prerequisites:

None

This course is currently available in another city, on demand or for private classes only. Call us at 888.484.2933 to learn more about our flexible scheduling options or complete our Information Request Form and we will contact you to arrange a class date that is suitable to your availability.

Course Outline

  • Intro to Digital Marketing
    • History/The Big 5 Pillars
    • Business strategy
    • Outcomes, endless possibilities
    • Workflow options
  • SEO
    • Knowing and understanding SEO
    • Knowing and understanding SEM
    • Competitive analysis
    • Tools & resources to stay up to date
    • Exercises for page optimization
  • Social Media
    • Creating relevant Content Marketing
    • Identifying your targets’ networks
    • Persona matching/sentiment analysis
    • Targeting your ideal clients using paid ads
  • Blast & Mobile
    • Email marketing strategies & content
    • SMS marketing tools & techniques
    • Using Push notifications
    • App store optimization
  • Putting it all Together
    • Find your audience, generate leads
    • Brand Exposure
    • E-Commerce-getting people to buy
    • Analytics: Measure, Analyze, Re-assess

Private training is available for this course.

Call us at 1-888-484-2933 to learn more about our flexible scheduling options or complete our Information Request Form.

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